Site map provides a comprehensive over view of the sites contents to both search engine spiders and to your visitors. The presence of site maps makes it easy for both parties mentioned above to locate required information on the website.
Traditionally, the site maps were static HTML files which outline the first and second level structure of a website. This structure was (is) directed at providing the visitors an outline of the contents of it’s websites. But as the web structure grew, and with advancements in the field of website development, the site maps made it easy for the search bots to find and index all parts of the site. This system has evolved in the recent times and one has to integrate an XML site map in order to guide the search bots and help them index the site effectively. It is now common practice to include both HTML and XML site maps to benefit both the users and the search bots.
When used correctly the site maps can direct your visitors and search bots to more content on the website. The qualities of a good site map are as follows-
Our SEO experts at Webtree Software Solutions acknowledge the importance of having sitemaps to improve page rankings and insist on having them on every project we work on. Do contact us for more information about our services at- www.webtreeonline.com