5 copywriting mistakes you need to avoid

Well-written content reflects the quality and efficiency of your business Web content that is directed towards your clients and potential clients should be easy to read and understand The content should follow a few ....

Remarketing to past visitors

Research shows that a large number of people who interact with your niche/ website move on to other service providers, and never return to your site again So how do you go about getting repeat visitors By ....

Why you need to include SEO into your marketing budget

A large majority of business owners still rely on traditional marketing methods such as ads on television, print and radios to promote their business Many business owners complete disregard SEO, which can help achieve ....

5 reasons why your business needs SEO

SEO works extremely well for online businesses However, with most business models shunning traditional marketing and business strategies, a good SEO campaign can also benefit regular businesses looking to expand their ....

5 non SEO tips to making your website SEO friendly

It has been a long time since the first website was hosted on the internet However, the basic idea behind the functionality of a website and the visitor appeal is largely unchanged Visitors still crave for a well ....

Future proof your website today

Your website is a marketing investment and should be treated as such Trying to pinch your budget when getting a website designed can actually cost you in possible business prospects in the future One of the most ....

Optimize your local searches for better business

The test asset of a small business is local customers It is profitable to recognize the nuances of a smaller market and customize your products and services to satisfy those requirements effectively This is why it is ....

Replace thin content with high quality content to avoid penalties

When people think of Google algorithms they only focus on generating appropriate urls, meticulously articulated descriptions and other backend antics These are monitored by Google bots which crawl the indexed pages to ....

HTTP/2- the future of the internet

For the past 25 years, HTTP/1x has ruled over the internet The current Hyper Text Transfer Protocol (HTTP) has been extremely handy in procuring and loading web pages (and web page elements) from the servers Although ....

Mobile friendly sites is the need of the hour

The new Google algorithm update finally did happen last week and search results will now show different results based on the device you use to surf the web on Mobile friendly sites will show up earlier during mobile ....