Credible SEO specialists always do a complete website audit before taking up a project in order to ascertain problem areas which allows them to take appropriate steps towards installing the right SEO practices Some of ....
A brief note on LSI Keywords
Latent Semantic Keywords (LSI Keywords) have played a crucial role in on-page optimization, and are hailed as one of the best methods of ranking for a particular phrase With the Google’s algorithm getting smarter by ....
Negative keywords and adwords optimization
Adwords and PPC are the two most effective ways of targeting a select demographic of your clients In most cases, you generally focus on keywords that you need to target Apart from this, you should also focus on those ....
New Direction of SEO
Like all other aspects of marketing, digital marketing too is undergoing immense change Search Engine Optimization, is one such area, which is experiencing a phenomenal rift from existing marketing techniques ....
Creating evergreen content to power SEO
Content marketing works in tandem with SEO in order to effectively achieve marketing goals The prime objective of content creation should not be limited to search rankings, but should be rooted in achieving SEO results ....
The changing face of content marketing
The exponential increase in content marketing practices seen every year is testament to the growing understanding of the importance of good content on the internet Marketers have begun to realize the potential of ....
Making the best use of local SEO
Local SEO targets specific geographic areas, and has grown to become one of the most important online marketing strategies Since this kind of SEO is only confined to a relatively small area of a city/ state, it is ....
SEO in 2020
Digital marketing has been on a constant shift for the past few years Although the importance of good content cannot be discredited when setting up a reliable digital footprint of a business, one should also look into ....
Blogging for small businesses
It is accepted in the industry that blogging is one of the best ways to drive traffic to your small business website Frequent blogging can have a tremendous impact on website traffic, which directly affects customer ....
A guide to social media image sizes
One cannot discredit the importance of an effective social media presence in helping improve your credibility online Although these online platforms have an immense scope for paid campaigns, it is the organic postings, ....
